Toly Thinks Pink Campaign

or the last four consecutive years, Toly has introduced their Toly Thinks Pink Campaign, a movement introduced during the month of October. A campaign followed by many corporate businesses, and an initiative appreciated by many worldwide. The hype leaves a positive impact for raising money and bringing awareness all month long, but what about the remaining 11-months out of the year when breast cancer awareness goes quieter? With about 2.1 million people getting diagnosed every year, and the World Health Organisation stating that lung cancer has been relegated second for the first time in the last two decades. This leaves breast cancer today constituting as the number one most common form of cancer globally. These statistics motivated Toly to collaborate with Beauty Source and extend their October incentive by introducing Toly Thinks Pink as a year-round, breast-bound campaign. Bringing a 365 day reminder that WE need to get checked, support one another and donate money to beat this. We are inviting you to share and partake in this campaign with us. It is our aim to cultivate precaution, as our lives get busier and when distraction is easier. Let us support this cause for the better and face the fight together