Breast Cancer Myths vs. Facts

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Unless people experience breast cancer in their own lives, or they’re close to someone who does, they might not be able to separate myth from fact when it comes to this disease: who gets it and why, for example, or what treatment involves. True, breast cancer is one of the better-known and more-talked-about cancers, but there are still so many misconceptions out there.

Here at Breastcancer.org, we run into some of the same myths year after year. Many of them are included in the list below. We also polled our online Community to ask them what they find to be the most persistent myths about breast cancer that need correcting. In fact, many of our respondents admitted that they too bought into these myths until their own diagnosis!

MYTH: If I don’t have a family history of breast cancer, I won’t get it.
FACT: Most people diagnosed with breast cancer have no known family history.

Many people think of breast cancer as an inherited disease. But only about 5–10% of breast cancers are believed to be hereditary, meaning they’re caused by abnormal changes (or mutations) in certain genes passed from parent to child.1 The vast majority of people who get breast cancer have no family history, suggesting that other factors must be at work, such as environment and lifestyle.

But doctors often can’t explain why one person gets breast cancer and another doesn’t. The biggest risk factors are simply being a woman and growing older. Over time, healthy breast cells can develop mutations on their own, eventually turning into cancer cells.

Still, if you have a strong family history of breast cancer on either your mother’s or your father’s side, this is an important risk factor that should be taken seriously. If there are one or more cases of breast cancer in close blood relatives, especially before age 50, and/or other cancers such as ovarian and prostate cancer in your family, share this information with your doctor.

MYTH: If you maintain a healthy weight, exercise regularly, eat healthy, and limit alcohol, you don’t have to worry about breast cancer.
FACT: Although these behaviors can help lower breast cancer risk, they can’t eliminate it.

It’s something we hear again and again from newly diagnosed women: “I eat healthy, I’m at a healthy weight, I’m active, and I barely drink. So how did I end up with breast cancer?” Yes, there is evidence that all of these behaviors can help lower your risk. However, they can’t guarantee you’ll never get the disease. There are so many examples of people who do everything right and still get breast cancer.

It’s certainly worth managing the risk factors you can control, such as what you eat and drink and how physically active you are. But it’s still important to get regular screenings, perform breast self-exams, and pay attention to any unusual changes in your breasts. And if you have any “health-nut” friends or relatives who think there’s no way they’d ever get breast cancer, help them understand that no one is 100% safe.

Community member Beesie says: “I think the heavy focus on lifestyle and environmental factors can be misleading since most breast cancers are caused by factors outside of our control.”

“There’s a myth that it’s your fault,” adds Community member Illimae. “It is not your fault, there is risk with everything in life, don’t beat yourself up.”

MYTH: Wearing a bra can cause breast cancer.
FACT: There is no evidence that bras cause breast cancer.

From time to time, media coverage and the internet have fueled myths that wearing a bra can increase breast cancer risk.

The theory was that wearing a bra — especially an underwire style — could restrict the flow of lymph fluid out of the breast, causing toxic substances to build up in the tissue.

However, there is no evidence to support this claim. A 2014 study of roughly 1,500 women with breast cancer found no link between bra-wearing and breast cancer.

MYTH: Using underarm antiperspirant can cause breast cancer.
FACT: There is no evidence of a connection between underarm antiperspirant and breast cancer, but the safety of antiperspirants is still being studied.

There have been persistent rumors that underarm antiperspirants, especially those containing aluminum and other chemicals, are absorbed into the lymph nodes and make their way into breast cells, increasing cancer risk. Shaving the underarms was thought to make this worse by creating tiny nicks that allow more of the chemicals to enter the body. Another theory was that antiperspirants, by stopping underarm sweating, can prevent the release of toxic substances from the underarm lymph nodes, also increasing cancer risk.

However, there is no evidence of a link between antiperspirant use and breast cancer. Still, some studies have found that women who use aluminum products under their arms are more likely to have higher concentrations of aluminum in breast tissue.2 If you’re concerned about minimizing the use of chemicals under your arms, check out these tips in Are Antiperspirants Safe?

MYTH: Carrying your cell phone in your bra can cause breast cancer.
FACT: There is no evidence of a connection between cell phones and breast cancer, but the safety of cell phones is still being studied.

Media reports have raised concerns that carrying a cell phone in your bra might increase breast cancer risk. There have been some cases of younger women developing breast cancer after habitually carrying their cell phones in their bras. In 2013, the Dr. Oz Show further fueled these concerns by warning women never to carry their cell phones in their bras.

The research simply isn’t there to support this claim, though. To date, most studies have focused on whether the radiofrequency radiation given off by cell phones can increase the risk of brain tumors. (This is low-energy radiation, unlike the high-energy radiation used by X-rays, for example.) This research hasn’t found a link, but the issue is still being studied.

Still, cell phone manufacturers often do recommend keeping your device away from your body as much as possible. Although there is no proven breast cancer link, you may wish to avoid wearing your cellphone in your bra or chest pocket until more research is available.

MYTH: Consuming too much sugar causes breast cancer.
FACT: There is no evidence that sugar in the diet causes breast cancer.

Not just with breast cancer but with all types of cancer, there’s a common myth that sugar can feed the cancer and speed up its growth. All cells, whether cancerous or healthy, use the sugar in the blood (called glucose) as fuel. While it’s true that cancer cells consume sugar more quickly than normal cells, there isn’t any evidence that excessive sugar consumption causes cancer.

There was a study in mice that suggested excess sugar consumption might raise the risk of breast cancer,3 but more research is needed to establish any link in animals as well as in people.

That said, we do know that eating too much sugar can lead to weight gain, and being overweight is an established risk factor for breast cancer. In addition, some studies have linked diabetes with a higher risk of breast cancer — especially more aggressive, later-stage cancers. Researchers aren’t sure if the link is due to that fact that people with diabetes tend to be overweight, or that they have higher blood sugar levels.

For health reasons, it’s always a good idea to cut down on desserts, candy, cakes, sweetened beverages, and processed foods that contain sugar. Reading labels is important, as many foods can have “hidden” added sugars like high-fructose corn syrup.

MYTH: Annual mammograms guarantee that breast cancer will be found early.
FACT: Although mammography is the best early-detection tool we have, it doesn’t always find breast cancer at an early stage.

It’s certainly normal to breathe a sigh of relief any time your mammogram comes back clean. Most women think, “I’m good for another year” and put breast cancer out of their minds.

Although mammography is a very good screening tool, it isn’t foolproof. It can return a false-negative result, meaning that the images look normal even though cancer is present. It’s estimated that mammograms miss about 20% of breast cancers at the time of screening.4 False-negative results tend to be more common in women who have dense breast tissue, which is made up of more glandular and connective tissue than fatty tissue. Younger women are more likely to have dense breasts.

The reality of false negatives explains why a woman can have a normal mammogram result and then get diagnosed with breast cancer a few months later. Some women can have a series of normal mammograms and still be diagnosed with advanced breast cancer. Also, there are cases where breast cancer develops and grows quickly in the year or so after a true negative mammogram.

Mammography does catch most breast cancers, though, and that’s why regular screenings are essential. But it’s also important to pay attention to any changes in your breasts, perform monthly breast self-exams, and have a physical examination of your breasts by a health professional every year.

Community member Rah2464 shares her experience: “I think it is truly important to educate everyone that it takes imaging, self-exam, and perhaps self-awareness of symptoms to catch this disease as early as possible. I really blindly felt that as long as I went to my yearly mammogram appointments followed by consult and exam with my doctor, that I was fine. Imaging wound up failing me, but my intuition about myself and how I felt helped me get diagnosed. If I had relied just on a mammogram/ultrasound I think I would have had a much different prognosis.”

Bgirl shares that she has had breast cancer twice, but imaging only caught it once: “Mammograms are a great screening tool and found my first breast cancer at 46. The second one, not so much. There were no lumps either time: the first one was deep and the second was behind a nipple. With the second one, I found a lymph node that was growing.”

SimoneRC did have a lump that led to further testing, even though her mammogram was clear: “Mammograms do not catch everything. The day of my ultrasound/core biopsy my 3D mammogram was completely clear.”

MYTH: Breast cancer always causes a lump you can feel.
FACT: Breast cancer might not cause a lump, especially when it first develops.

People are sometimes under the impression that breast cancer always causes a lump that can be felt during a self-exam. They might use this as a reason to skip mammograms, thinking they’ll be able to feel any change that might indicate a problem. However, breast cancer doesn’t always cause a lump. By the time it does, the cancer might have already moved beyond the breast into the lymph nodes. Although performing breast self-exams is certainly a good idea, it isn’t a substitute for regular screening with mammography.

There are some other myths about what types of breast lumps are less worrisome, such as: “If the lump is painful, it isn’t breast cancer,” and “If you can feel a lump that is smooth, and/or that moves around freely under the skin, it’s not breast cancer.” Any lump or unusual mass that can be felt through the skin needs to be checked out by a healthcare professional. Although most lumps are benign (not cancer), there is always the possibility of breast cancer.

As Community member Simone RC says, “[There is a myth] that you only need to worry if your lump is hard, not movable, and not smooth. Every single doctor who felt my always-lumpy breasts said they never would have thought what I felt was suspicious. I noticed the new lump on one of my best old lumps. Smooth, movable, soft, like a grape cut in half lengthwise. Thank goodness my gynecologist took me seriously despite having my annual 3D mammogram completely clear a few months before.”

7 At-Home Solutions For Migraine Relief

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A migraine can be debilitating. With the help of a neurologist and a migraine expert, here are a few adjustments to help ease the pain.

A migraine can be a particularly debilitating type of pain. What’s worse is that they can pop up seemingly out of nowhere, and may even take days to go away. “Migraine is more than just a headache. It is a complex process that begins in the brain and produces many symptoms beyond a headache,” says Brian Grosberg, medical director of the Hartford Healthcare Headache Center and a neurologist based in Harford, Connecticut. While home may be your usual place to curl up and recover, many of the stress that comes from spending more time than usual there — anxiety about getting sick, constantly looking at your devices, and experimenting with new products — may all trigger an intense head throb.

“Migraine occurs because of internal disruptions of the normal chemical and electrical balance of the brain and nervous system,” he explains. According to Grosberg, the brain of someone with migraine disorder may be more excitable and react to light and sound at a lower threshold than a person who does not have the disorder.

Understanding what’s happening when you experience this type of pain is the first step. Creating a tool kit of quick and lasting solutions is next. Grosberg and Thomas Pitts, a neurologist at Hudson Medical in New York City, shared some tips for making your home more migraine-friendly. The good news is that treating a migraine doesn’t require a complete lifestyle overhaul. Just a few tweaks and useful additions can make a world of difference to help ease the pain.

1. Get an alarm clock. 

Getting a good night’s sleep can make a big difference for those dealing with migraine. A regular sleep routine is important, which means going to bed around the same time and waking up around the same time each morning. The consistency will help you pinpoint whether or not breaking your routines brings on a headache. Although most of us use an alarm on our cell phones, consider switching to a traditional clock. The light from your phone itself may be a trigger, and a stand-alone clock like the HoMedics Deep Sleep Revitalize Engineered Sleep Sound Alarm Clock (which also plays natural sounds to help you fall asleep) can help alleviate that problem.

2. Invest in an air purifier. 

“Household allergens, noxious substances like perfumes, plants, air fresheners, and mold, are common migraine triggers around the house,” says Pitts. Burning candles, incense, and spraying perfumes in the same space where you’re eating, sleeping, and working around the clock may be creating irritants that can bring on a migraine. Clear the air and eliminate these factors with an air purifier like the Molekule Air Mini, which helps reduce many of the triggers Pitts mentioned, plus pet dander, chemical irritants from household cleaners, and more. “Identifying and eliminating allergens is vital and creating a calm and relaxing environment to sleep can be some of the quickest and best things you can do, not only for your migraine but for your overall health,” he explains.

3. Buy Black-Out Shades. 

Pitts also notes that sensitivity to light can be a side effect of a migraine and even bring one on. If possible, he suggests arranging your home (in particular, your work-from-home area, if applicable), so that you are not facing directly into sunlight. You can also put up some blackout shades for the spaces where you sleep or nap. These Redi Shade Original Blackout Pleated Paper Shade will get your space completely dark when it’s too bright.

Ease tension with an ergonomic chair. 

“Sometimes significant levels of muscle tenderness along with postural and mechanical abnormalities have been reported in migraine,” says Grosberg. This tension can be brought on from slouching over your desk or laptop all day. “Using appropriate body mechanics and environmental modifications may help alleviate possible strain,” he adds. One such adjustment to your set-up can be as simple as adding a lumbar support pillow, such as the Back Relief Lumbar Pillow from Brookstone. It’s filled with memory foam and has an adjustable strap that secures it to your desk chair.

 Start journaling. 

It might be the last thing you want to do when your head is pounding, but both Grosberg and Pitts say that keeping a headache journal is an important first treatment step. The Happy Planner’s journal comes in a handy three-pack and has lined and unlined pages and plenty of room to jot down potential triggers. “I advise all of my patients to carefully record different details about their day in order to gain insight into their attacks of migraine. Trying to manage a migraine without this information is like throwing darts at a dartboard blindfolded,” says Grosberg. Take daily notes about your symptoms, diet, exercise, environment, stressors, and sleep habits.

Keep water bottles handy

Grosberg says that one of the most common triggers of a migraine is dehydration. “While there’s no magic amount of water that will keep bouts of migraine away, we can all pay attention to our bodies to determine how much water we need,” he explains. While engaging in physical activity, keep in mind that you’ll need even more water than normal to stay hydrated. These water bottles from Milton come in a four-pack, so you can keep them in all the places you spend the most time during the day as a reminder to constantly drink up.

 Play a meditation app. 

The same way that the sound of soothing rainfall can help lull you to sleep, realigning your breathing and clearing your mind of work and your day, can also help you sink into a proper sleep state. “Anything that keeps you awake or causes stress can be a trigger,” says Pitts. Meditation takes patience, but it can help relieve some of the stressors that contribute to migraine.”

The biggest summer hair trends to know, so you can lead the pack

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Ahead of the game.

On their creative process

It may only be April, but if you want to get a jumpstart on the hair trends we’ll all be wearing over summer, we’ve only gone and spoken to some of the best stylists in the biz for their predictions of what’s to come.

The big one? Texture in all its many forms. We’re reclaiming the word “frizzy” and running with it, because honestly, it’s awesome. From fluffed-out fros and giant waves to loads and loads of layers big, sexy texture is quite literally going to be massive. Another huge trend? Extremes. From super short cuts to shaping XXL length.

The Mane

Last year the curly bob took off. Think: “a polished graduated bob for those with ringlets and every curly hair type,” explains Ricky Walters’s, founder of SALON64. For summer, this look has progressed to “The Mane” incorporating the extra length. “It’s a look that’s designed to turn heads,” says Ricky and it allows curly hair to be bigger and better while still holding its shape. The secret is to cut it freehand without even using a comb, says Ricky. “It’s a very visual look that commands respect. It gives shorter scattered layers while retaining the length.”

The Fresh Farrah

This won’t be the first time Farrah Fawcett has been referenced as a total hair queen, and it won’t be the last. Voluminous 70s-style hair is making a return, so if your bob’s grown out and you’re not sure where to head next, it’s one to consider. Essentially Charlie’s Angels hair made modern, “this is probably our most asked for haircuts say Sean and Nick from The Hair Bros. “If you find you are loving your new found length, but the heaviness, lack of movement and volume is making you consider chopping it all off, then this is cut for you,” they say. The trick is to introduce a very subtle ‘V’ shape to the outline of the back of hair with soft layers. At the front you want to create movement without any obvious lines and you want your fringe to gently frame your cheekbones. The sweet-spot for the shortest part of your fringe is between the lip and the bridge of the nose so you can sweep it to the side.

Fluffed-Out Fros

We’re seeing more and more people reclaim their own texture which is the overwhelming response hairstylist and afro expert, Charlotte Mensah has been getting from her clients. For summer, beautiful, fluffy texture is going to be even bigger. “Hair will be fluffed out and allowed to do its own thing,” says Charlotte. “With so many of us exploring and learning about our natural hair during lockdown, no wonder a lot more women will want to let their unique textures thrive.” The big blow out is one way to celebrate healthy, happy hair.

Soho shag


Oh, have you heard? The shag might be big (in case you haven’t seen it already plastered over your ‘gram). But, given it’s already stolen the spotlight for lots of 2021, it’s time for a revolution, reckons Ricky who suggests shortening the length the same way we’ll be slashing our hemlines. “Cut to the collarbone and worn with plenty of shorter layers to give max attitude, the Soho Shag is best worn dishevelled and lived in,” he says.

Curls & Crimps

Basically, we should all ditch our straighteners and try out curls instead because they’re set to be HUGE for this summer. They’re a softer, dreamier alternative to poker straight strands and look best rough-dried then waved with a giant waver of crimper, says Ricky. “Better yet those lucky enough to have already naturally curly or wavy hair can simply scrunch.” Plus the texture works great with the Soho Shag, btw.

The Bardot Fringe

Curtain fringes began to take off again over autumn, but they’re here to stay. “Curtain fringes are a great addition to long, short, and curly hair. Plus, they still look great when they grow out and they require less maintenance than a fringe,” explains celeb hairstylist, Dionne Smith. For summer, they’re taking a more sixties turn with Brigitte Bardot providing major inspo. It’s a pretty safe bet if you want to do something different, but not too drastic. “For the one lengthers out there who have been playing it safe all their life with trims, the last few months may have been tempting you to go for something else. The Modern Bardot is for you,” says Sean and Nick. “You can still tie your hair up, and tuck it behind your ears, but it will give you volume, a softness around your cheekbones, and make you fall back in love with your hair again.” We like the sound of that.

All The Little Details Of Billie Eilish’s Signature “No Make-Up” Make-Up

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Imperceptible make-up is Billie Eilish’s thing. Just take a look at her internet-breaking cover shoot for British Vogue’s June issue. Her make-up artist Robert Rumsey (who created the looks seen in the story) shares exactly how he does it – with a little help from Eilish herself, of course.

On their creative process

“We’ve worked together for a little over three years,” says Rumsey of the pair’s working relationship. “As far as a process goes, it’s very low-key. We like to do flawless skin, moisturised lips, brushed-up brows and separated lashes. A little glow and some dimension.”

How to get that Billie Eilish glow

Revealing that the pair always start with Eilish’s skin, Rumsey says he is “fortunate” that she looks after her complexion. Luminous skin, he says, comes from using “multiple moisturisers, which is kind of my thing. I like mixing a few different moisturisers and oils to get the perfect level of glow, without looking greasy.”

Billie’s base

How to make glowy skin even more luminous? “In terms of make-up, I keep it light-handed and layered. I love using products on the sheer side,” he tells British Vogue. Opting for formulas that create a “skin-like” finish, he is a fan of Gucci’s Natural Finish Fluid Foundation, as well as Westman Atelier’s Face Trace Cream Contour Stick (in shade Biscuit), to lightly sculpt the face. For extra highlight? “I love Luma Beauty On The Glow Highlighter”, he adds.

The undetectable mascara

While some like their lashes clumpy, Eilish is a fan of an ultra-natural look, so Rumsey is all about “getting the mascara brush down to the root”, to define the lash line without making it look too fluttery. That is if it’s actually him doing it. “Billie actually likes to do her own mascara,” he shares.

A brushed-up brow

Billie is blessed with beautifully full, feathery brows already, which means Rumsey doesn’t have to do much to them. “I just brush them up and use clear brow gel,” he says. “We don’t ever tweeze or fill them in.”

And the lip?

With just the right amount of sheen on her nude lips, Eilish highlights how best to wear lipstick and gloss right now – au naturel. To create the lip look in the shoot, Rumsey mixed Hourglass’s No 28 Lip Treatment Oil with a little of the Velvet Story Lip Cream in Hint.


Can Drinking Liquid Chlorophyll Clear Up Acne Like the TikTok Trend Claims?

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Wondering about that dark-green liquid TikTokers are adding to their water? Experts give their take on the newest green drink and whether or not it actually offers any skin-care benefits.

Like so many, I was bored in my childhood bedroom when I downloaded TikTok at the peak of the pandemic’s stay-at-home orders. I soon became obsessed with the creative platform’s sense of comfort and relatability through short-form video content. In no time, I found myself late-night scrolling through “SkinTok” and makeup tutorials, watching creators like @skincarebyhyram break down ingredient lists, Mikayla Nogueira swatch new makeup launches, and Meredith Duxbury, give new meaning to “a full face of foundation.” 

Most recently, though, my curated beauty feed has been filled with liquid chlorophyll, a concentrated form of the naturally derived substance that gives plants their green pigment and is also found in green vegetables, like spinach and parsley.   

TikTokers’ have been dropping the dark-green liquid into their water like Kool-Aid in hopes of clearing their skin. A quick “chlorophyll” TikTok search reveals over 200 million views relating to the hashtag with users creating content on the trending green drink.

The first jaw-dropping video I watched was made by user @ellietaylor929. In her 18-second video, below, her skin started out irritated with red acne marks on her forehead, nose, and cheeks. In less than a minute’s time, Taylor documents her week of drinking a “dessert spoon-size” of liquid chlorophyll, which she adds to her water every day. Over three million viewers have watched Taylor’s viral video and have seen the drastic difference in her skin’s texture and redness. 

It’s no wonder that concentrated chlorophyll is flying off the shelves at the Vitamin Shoppe near me, where the sales associate said that in the last month they’ve seen a surge in liquid chlorophyll purchases. 

“The recent spike in interest in liquid chlorophyll has been extraordinary, driving a 500 percent increase in sales of the product at the Vitamin Shoppe in one week,” Muriel Gonzalez, executive vice president and chief merchandising and marketing officer at the chain, tells Allure. “On VitaminShoppe.com, liquid chlorophyll was the number-one search term of the week. This trend drove a wave of new customers to the Vitamin Shoppe and we sold out of the product in many places.”

Before I could even start doing research, my phone was flooded with messages from friends and family who were also seeing this chlorophyll water trend on their feeds. Could adding a little concentrated chlorophyll to water be their remedy when it comes to acne, hyperpigmentation, and redness?

“Taking it back to high school,” says Dhayal G. Bhanusali, a board-certified dermatologist based in New York City, “chlorophyll is an important mediator in photosynthesis, which is the process by which plants convert sunlight energy to chemical energy.”

As far as its potential skin-care benefits, board-certified dermatologist Purvisha Patel breaks it down for us: “Chlorophyll is high in vitamins C, A, E, and K, and it has antioxidant properties,” says Patel, who is based in Germantown, Tennessee. This means it helps fight free radicals that occur when the skin is damaged or breaking down. “Liquid chlorophyll is helpful if you have inflammatory acne that is red and inflamed,” says Patel. Although, if you have deep, cystic acne, Patel does not suggest this antioxidant as “it may not be very helpful.”  

According to cosmetic chemist Ginger King, liquid chlorophyll is a more concentrated form of what we get from eating dark, leafy greens. To put it into perspective, Niket Sonpal, a gastroenterologist and internist based in New York City, breaks down the volume of spinach (and other leafy greens) one would need to eat daily to retain the benefits compared to 100 to 300 milligrams of liquid chlorophyll drops (which is labeled as the recommended daily dose on most bottles of liquid chlorophyll). According to Oregon State University, one cup of spinach has about 24 milligrams of chlorophyll and one cup of parsley has 19 milligrams. To receive the maximum benefits, you would need to eat 10 cups [of spinach or parsley] each a day. While 10 cups of spinach may sound outrageous, let’s not forget that after a few minutes on the stove spinach cooks down to almost nothing. With that in mind, eating 10 cups of spinach in one day doesn’t seem impossible, but adding 10 to 16 drops of liquid chlorophyll to water would be a great substitute for those times when I’m not feeling like Popeye.

Although the trend seems to be drinking chlorophyll, it can also be used topically, which has its own benefits. “When using [chlorophyll] topically, there are two advantages: its antimicrobial ability, which can reduce swelling, and the green color, which can mask the redness from acne-prone skin, neutralizing its appearance,” King explains. 

Both Patel and Bhanusali agree that when used topically, this form of chlorophyll is not as stable and can be less effective. “There are many variables when using it topically, including the breakdown of the ingredient and oxidization,” says Patel. “Taking it orally is a better mode of taking it.” That may explain the results shown in these TikTok videos, like @madibwebb‘s below.

“There are small trials that show benefits in treating acne,” says Bhanusali about the trending green drink. “While research is very limited, it is certainly promising.” 

So, is drinking liquid chlorophyll the solution to help clear your acne-prone skin? If you’re already eating (or juicing) your greens, there is no need to supplement your diet with this concentrated form of antioxidant. But it definitely couldn’t hurt. 


9 easy ways to find your perfect eyebrow shape (and it’ll be a game-changer for your beauty regime)

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Ideally arched.

If there’s one facial feature that acts as a sign of the times, it’s eyebrows. From the razor thin brows of the 90s, to the trend-setting bush brothers of Cara Delavigne and the overgrown post-lockdown caterpillars loads of us are begrudgingly still sporting now for the fear/embarrassment of hitting up our trusty brow lady.

Reckon they’re just a bit of face fluff? Think again. Our brows have an unmatched ability to give proportion to our face, enhance our features and frame our eyes beautifully. Just take it from brow queen (and former architect), Anastasia Soare, who applied her knowledge of scale and structure to our brows. “If you look at a portrait, you can change the way you perceive someone entirely based on their brow placement and shape,” she reckons.

Low and heavy can make you look tired or sad, high and arched can make you look stern, too fair and it can lack the definition needed to pull attention towards your eyes, too dark and they will look like black stickers blasted on your . It’s why brow treatments like tinting, threading, microblading and, more recently, brow laminating are such big business (and why we’ve missed them hugely while they’ve been on lockdown.)

But rather than committing to transient trends, we’ve seen a return towards much more natural brows lately. Paired with simple tweaks (like fluffing them up, filling them in or shading them slightly) to add subtle shape or definition where needed. Celebs like Shay Mitchell, Zendaya and Dua Lipa ,are all a good example of this, since they stick to emphasising their natural arches. Rather than harsh Nike tick shapes that shoot up, then down, the straighter shape and slightly lifted tail-end creates an eye-opening effect, with soft tapering used to keep it natural and modern.

According to Nilam Holmes, brow expert and founder of Eyebrow Queen, they’ve got their brow style exactly right, by ditching anything to trend led in favour of what works for them. “Your eyebrows create the frame and balance to your face. Having the right style and shape of brow can make a huge difference to your look,” she says. While Sherrille Riley, founder of Nails & Brows, Mayfair adds: “The most important thing is to work with your natural brow shape, rather than against it. Then go in with brow products and treatments to enhance, fill in gaps or add volume.”

We asked the experts to share their tips to perfect brows below:

Stick to an enhanced version of your natural shape

“I always recommend sticking to a brow shape that is similar to your natural brow shape and placement. They say to enhance what you were born with and I agree. I never recommend to follow trends of brows, for instance like the 90’s Pamela Anderson brow, that really didn’t do us many favours.” says Nilam.

Don’t let your brows overpower you

Nilam says: “Make sure the size of your brow is relative to the size of your face, a full brow can overpower a small face, so you don’t want your brows to walk into the room before you do! A really thin brow will make a fuller face look even bigger.” In addition to that Sherrille adds: “I know it’s tough but resist the urge to pluck your brows at the first sight of hair growth. Excessive plucking and over shaping can permanently damage your brow hairs.”

Match the size to your face shape

“The size of your brow should be in line with the size of your face. If you have a long face you don’t want an arched or high set brow as it will make the face look longer. A straight, flat brow on a square face will accentuate the square shape, so if you add in an arch to lift the brow, the face will look softer. Having a round brow on a round face will accentuate that shape, so a brow with an arch will give it more of an oval look.” says Nilam.

Choose your colour wisely

“The right shaped brows can make your face look slimmer, shorter and more youthful. But, it’s not just about the shape. It’s about the colour. If you like a dark brow, try not to have a big brow as this will overtake your whole face. Really dark brows on mature women can make them look harsh, so it’s best to have a lighter softer brow. If you have grey hair, stick to a nice ash blonde, ladies who had black hair but are now grey, should consider lightening their brow colour.” adds Nilam.

Get some help with your shape initially, then you can keep it up

“I would recommend finding a professional brow artist to get you onto the right track, choose this person like you would your hair stylist. If you prefer to do your own brows, then you should draw your brows in lightly and then tweeze and trim what you don’t need. Best of all, if you’re sticking to roughly your own natural shape, little maintenance is needed. Follow the natural shape of your own brows and remove strays where needed.” Nilam advices.

Invest in a good eyebrow serum to aid hair growth

Sherrille says: “So many of us want thicker brows but forget that eyebrow hairs need taking care of. We suggest incorporating a nourishing serum into your beauty routine to promote hair growth. At Nails & Brows, Mayfair, we use the Revitabrow serum after each treatment to help encourage hair growth.”

As for filling them in at home, makeup artist  Lisa Potter-Dixon shares her tips

  1. Look straight ahead into a mirror. Hold a makeup brush at the dimple of your nose straight up to your brow. Mark with a line. Starting here will give a slimming effect to your nose and balance your eyes.
  2. Hold the brush from the edge of your nose through the pupil of your eye to find the arch point. This will give you an instant eye lift.
  3. Hold the brush from the edge of your nose through the outer corner of the eye to the brow. Ending here will give you an eye-opening effect.

She recommends, having your brows waxed and tinted every four weeks by a brow expert to give you the best possible long-term eyebrows, while styling them every day will give you that much sought-after definition. “Even if it’s just brushing a fibre gel through the hair to add volume – something as quick and simple as that can make a huge difference,” says Lisa.

Bushy Brilliance

English rose Lily Collins keeps her beauty look natural, thanks to her porcelain skin and carefully maintained brow shape. We love the touch of casual cool her beanie hat adds

Arched Perfection

Make like Jaime King and finish off a sleek, sharp beauty look with the addition of two powerful arches. This is immaculate beauty at its finest.

Bold & Beautiful

Zendaya’s brows have always given us major goals.

Long & Lean

Former Harry Potter star Emma Watson is pretty much perfect in every way and with faultless face-framing brows like this, we weren’t surprised when she bagged herself a Lancôme deal.

The Man Brow

What beauty look book would be complete without a shot of this man? Sex god extraordinaire Robert Pattinson, won a legion of fans back in ’08 when he first appeared on our screens as vamp Edward Cullen. While many were unable to pull their gaze from his generally amazing face, some of us couldn’t help but notice his illustrious brows – a sure sign of virility – perfectly demonstrated by the man himself, here.

Giveaway: Win a ‘No7 Pamper & Polish Pedicure & Manicure Gift Set’ for a survey

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Hello there,
We are conducting a survey to understand 3d printing technology in the beauty community. The results of this study will be sent to cosmetic brands in an effort to share with them your honest opinion about how to improve your experience with applying your beauty products. We would very much appreciate if you could kindly take a minute to fill in our survey. Click enter to participate, every opinion counts!
Oh! did we mention that by entering our survey you will have the chance to win a full ‘Boots No7 Pamper & Polish Pedicure & Manicure Gift Set’?
Try your luck… 😉
Deadline: 31st May 2021
CLICK HERE to participate!

Confidence-boosting beauty tips for women with cancer

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Look good, feel better.

Finding out you have cancer is life-changing, and the added stress of the visible side effects can feel overwhelming. The fact that we are in a pandemic isn’t exactly helping matters either.

As well as the physical and emotional changes people experience when going through cancer, cancer treatment can cause challenges to your beauty routine – like changes to skin tone, redness, sparse eyebrows and eyelashes, thinning or loss of hair, brittle and damaged nails – thus impacting your body confidence.

That’s why charities like Look Good Feel Better (LGFB) are so vital. LGFB is a national charity that runs free  skincare and makeup workshops and masterclasses all over the UK to help women and teenagers combat the visible side effects of treatment. The group sessions are led by volunteer beauty professionals who teach people useful techniques, such as dealing with complexion changes and how to draw on missing eyebrows. As a lot of cancer patients can attest, it’s tackling these small daily beauty conundrums that can help you feel like yourself again.

Pre-Covid, this epic charity was working through 141 hospitals and cancer support centres and now, through the power of Zoom, they offer a range of sessions and free online workshops that are full of practical and effective tips and techniques to help you look after your skin, hair and nails to help you look and feel stronger and more confident.

With World Cancer Day taking place on February 4, the beauty volunteers have shared their best beauty tips with GLAMOUR UK and we highly recommend joining a session if you’re looking for a few tips to feel like yourself again.

Cleansing rituals

Cleansing your skin properly is vital at any time; it removes dirt, pollution and keeps things feeling fresh and it’s a beauty step that most people practise daily. During and after cancer treatment, it’s important to use hypo-allergenic cleansing products suitable for sensitive skin and not to rub or drag the skin. A good cleansing routine includes eye makeup removal, skin cleansing and toning with a gentle, non-stripping facial toner. Balm cleansing products are particularly good as they are really hydrating so be sure to check those out.

The moisturizing routine to know

Skin will often become drier during treatment, so it is essential to moisturize regularly. “Make sure you use gentle products and apply with light massaging movements – and don’t forget your neck!” say the pros. Be sure to let the Moisturiser settle into your skin properly before applying your foundation or face powder. “Try adding a serum into your routine, these are wonderfully hydrating and can help calm the skin,” say LGFB pros.

Embrace a green colour corrector

Chemotherapy can cause high colour, flushing and blotchiness and according to the experts, using a green color corrector can help to even out skin tone and disguise redness. “Apply a very small amount to affected areas before your foundation. Be careful as a little goes a long way – you don’t want to end up looking like Shrek,” they joke.

How to tackle eyebrows

Drawing on missing eyebrows can seem daunting at first, but with a little practice, you’ll be amazed at the results. There are lots of products on the market including pencils, gels and powders. “Pencils are best if you have completely lost your brows and chose a shade that is the same colour or slightly lighter than your natural hair colour,” they suggest.

The power of eyeliner

Eyeliner adds instant shape and definition to your eyes and it can also help to create the illusion of eyelashes if they are missing. Using a soft eyeliner pencil, start at the outer corner of your eyelid and slowly work your way in, going as close to the lash line as possible. Use a cotton bud to gently soften the line.

The power of Lipstick

If there is one cosmetic product that can cheer someone up instantly, it’s lipstick – and there’s hue to suit every skin tone and mood. Lips may become dry during treatment so look for lipsticks that having moisturising properties. Stick with more neutral shades and avoid berry and red colours, which can highlight redness.

Nail it

Nails can become drier, thinner and more brittle during treatment so it is important to look after them, it’s a good idea to use hand cream and cuticle oil regularly. Nail polish can help to keep nails strong and protected but be gentle when you take it off and use an acetone-free remover.

For more information on Look Good Feel Better – and to join a free session – be sure to check out their website, which has a plethora of information.

Sharon Chuter’s Pull Up For Change Returns With ‘Make It Black’ Campaign

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With just one hashtag—#PullUporShut Up—Sharon Chuter disrupted the beauty industry. At the height of racial tension that erupted in the summer of 2020, the Uoma Beauty founder launched the hashtag to call out brands for a lack of diversity within the companies and on social media, and ask brands to publicly disclose their number of Black employees. The social call-to-action expanded to the birth of Pull Up For Change, Chuter’s organization that set out to hold these companies accountable. In honor of Black History Month, Chuter and Pull Up For Change are launching a new campaign that reminds consumers how beautiful, timeless, and iconic the color black truly is.

The Make It Black campaign is Chuter’s way of redefining how the color black is perceived in the world. Black is luxury. Black is beautiful. Black is chic. To get the message across, Pull Up For Changed has asked a slew of beauty brands to change their packaging to the color black for the month of February.

Participating brands include Briogeo, Colourpop, Dragun Beauty, Flower Beauty, Maybelline, Morphe, NYX Professional Makeup, PUR, and Chuter’s Uoma Beauty. The limited-edition packaging will be sold exclusively at Ulta Beauty, as well as the Make It Black site and the participating brands’ websites.

“Language plays a critical role in how we perceive the world,” says Chuter. “The function of language goes beyond expressing ideas and concepts, it shapes thought and defines our collective consciousness.” As part of the Make It Black campaign, Chuter has also launched a petition to ask the Oxford English Dictionary and Merriam Webster Dictionary to change the definition of the word “black,” which has long been associated with dangerous definitions that present bias and hostility towards the Black community.

“Language should be neutral, unbiased, and reflective of our current realities. It is in this regard that the dictionary has work to do,” she adds.

For every product sold, 100 percent of the gross profits will be contributed to Pull Up For Change’s new Impact Fund, which raises funds to support Black-owned businesses and will be dispersed through live pitch contests. Black founders will submit their pitches to a forum where the public will then decide who the funding should be allocated to. Even if you don’t buy any of the iconic products, the public will be able to donate directly to the fund.

For more information on the Make It Black campaign or to donate, visit makeitblack.org.

‘Hair lamination’ is the next big treatment in haircare for next-level gloss (and it only takes 8 seconds to do)

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We’ve all heard of brow lamination – it’s the latest brow trend to transform scruffy brows into fuller, fluffier, and thicker-looking brows without the need for any painful or permanent treatments (we even tried on our brows and can attest it’s the best thing since we discovered Olaplex and contouring).

But have you heard of hair lamination? No, nor had we until Dubai-based beauty experts, Sisters Beauty Lounge, hair lamination is the newest hair treatment craze that will be coming to salons in the UK and Europe (provided they are allowed to reopen soon, of course).

What is hair lamination?

Hair lamination is a revolutionary treatment that works on the exterior of your hair. Salon experts coat your hair with a thin layer of laminate, which is mostly made up of active ingredients including gelatin, keratin and oils, to leave you with hair which is softer to the touch and an intensified shine. The formula is applied at the back-wash and then activated by heat from a hair dryer or straightener after washing, forming a protective layer over each strand of hair, to close cuticle scales and restore the proteins which play a large part in the hair-repair process.

What hair types can benefit from the treatment?

The main aim of hair lamination is to protect the hair against loss of moisture caused by sunlight, toxins, and over-washing. These environmental factors can damage our hair, and it is important to cleanse and hydrate the hair to reduce these damages and ensure healthy, shiny locks. A remedy for dull, damaged, frizzy hair, hair lamination locks water into the hair, leaving it up to 8 times more hydrated and 5 times shinier. It’s also a great treatment for [link url=”[link url=”https://www.glamourmagazine.co.uk/article/how-to-get-rid-of-split-ends”]split ends[/link]”]split ends[/link] or very long hair that’s prone to dryness. As a result, you hair will be thicker-looking with fewer tangles a velvety softness. Heaven.

What are the results?

The smoothing treatment “leaves the hair intensely shiny, lightweight and fluid.” Speaking to GLAMOUR, Jamilla Paul, Artistic Director at Sisters Beauty Lounge, described hair lamination as ‘makeup for your hair’; the perfect time-saver treatment that dramatically improves the quality of the hair fibre, leaving it instantly sleek and silky. It’s the perfect cure for dull, dry hair, and it only takes only 8 seconds. Hair lamination might be the solution to achieving gleaming, shiny hair in a fraction of the time.

“The result is incredible instant gloss and shine – imagine those signature Kim Kardashian super glossy locks often seen on the red carpet. This is the result you’ll get after having a hair lamination treatment!” It seems that having perfect, healthy hair might now be a possibility, thanks to this revolutionary new treatment.

THE PROS OF HAIR LAMINATION

  • Instantly silky, healthier-looking hair
  • Provides protection from dryness
  • Smoothes split ends
  • Helps to preserve hair colour

THE CONS OF HAIR LAMINATION

  • Professional, in-salon treatment only (so not possible during lockdown)
  • Only lasts a few weeks

Kim Kardashian West’s Next Trick? Skincare, Of Course.

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The mogul closed a $200 million deal with Coty that will expand her beauty line’s offerings.

Of all the celebrity skincare routines out there, very few are as interesting—and expensive—as Kimberly Kardashian West’s. After all, she is the one who helped popularize the “vampire facial” with a single selfie of her bloodied face in 2013. So it makes sense that the mogul is expanding her KKW Beauty brand to other offerings, including skincare.

In June 2020, Kardashian-West sold a 20 percent stake of her KKW Beauty for $200 million to Coty. Now that the deal is officially closed, Coty is rolling out its plans to make Kim K a whole lot richer. According to WWD, Coty plans to develop skincare, haircare, personal care, and nail products at some point in 2022.

“Kim shares our true passion for beauty products, and this acquisition allows us to leverage our respective strengths for mutual benefit and value creation,” Sue Nabi, Coty’s chief executive officer, said in a statement. A trusted source in beauty, Kim K launched KKW Beauty in 2017 with contour kits before expanding to fragrance shortly after. With this deal, Nabi hopes to bring “scientific knowledge around formulation to the table, while Kardashian West will bring a massive following,” WWD explained.

Kim K isn’t the only sister in the Coty family. Coty is also the company behind Kylie Jenner’s namesake beauty brands Kylie Cosmetics and Kylie Skin. In 2019, Jenner cemented her status as a billionaire when she sold Kylie a 51 percent stake of Kylie Cosmetics—her beauty brand known for its lip kits—to Coty for $600 million.

The Biggest And Boldest Makeup Trends Of 2021, According To Sir John

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Now is the time to try something new.

What are your makeup aspirations for 2021? What’s on the mood board? For celebrity makeup artist Sir John—you’ve seen his work on both Beyoncé and Barbie—he finds inspiration on Instagram. “I just save them all [his favorite IG posts] to the backend, and that’s kind of the mood board at the moment,” he explains. His hope for our mood boards? “Just seeing a full look, seeing a lip and an eye,” he says. To help us get started on all our best beauty looks of 2021, SJ broke down some of the biggest trends for the new year. For one, he wants you to try “tightlining” and put down the contour brush. Below, Sir John’s definitive guide for the biggest makeup trends of 2021. Happy creating!

Less is more.

If 2020 did teach us anything, it was that skincare should be priority one, and doing a mask at 2 p.m. on a Wednesday is totally acceptable, if not necessary. “I think in terms of makeup trends, what will be huge is more approach to skin,” SJ explains.“There’s going to be an ease and maneuverability around owning your skin and loving the skin that you have and not having to lacquer it from forehead to chin—not having the baking and the contouring and so many different dramatic ways to change oneself.”

It’s all about the eyes

Masks don’t seem to be going anywhere anytime soon, making it the perfect time to invest in a gorgeous eye look. “I do believe that eyes will be big,” says SJ. “People are still going to love lashes, still going to love brows, and they’re always going to be a feature. They were a feature 2,000 years ago in Mesopotamia, and they’re going to be a feature in 2088.”

Long live the statement lip

Sir John predicts the move will be more lip stains in 2021. “If no other time, no other year, to find out if these claims of long-wear or our lip stains really work,” explains SJ. “The goal now is to find out how long this lip will anchor to my mouth without drying my lips out?” SJ recommends doing a bit of self-discovery to find the perfect long-wear lipstick for you. The one test your lippie must pass, he says, is the ability to hydrate.
“If you’re wearing a super matte and you don’t want your lip texture to change, use eye cream over lip balm,” he explains. “An eye cream is going to be a great way to hydrate your lips. The skin of your eyes and the skin of your lips is so thin; it’s almost transparent.”

You must try ‘tightlining’ in 2021

“Tightlining is when you lift up your lash line slightly and line that area with a waterproof black pencil, and so that right underneath your lashes,” explains SJ. “What that does is it makes all of your lashes extremely dense, so black and thick from the root, and it’s really almost like an optical illusion.” The best part of the beauty trick is that no one knows that they see a liner, but it gives you a dazzling eye-line.

Meet sculpting 2.0

Sir John says aggressive forms of contouring are out. What’s in? “I think sculpting is the 2.0 of where we need to go,” he adds. “Invisible sculpting, softer appearances when it comes to the structure of our face, but all of these hard lines, or I like to call them VCLs, visible counter lines, need to go or need to stay in 2020.” Harsh lines were so 2020.

Will ‘Veganuary’ make vegan beauty go mainstream?

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In 2014, Ericka Rodriguez was on the search for vegan lipstick, but it wasn’t easy.

“I couldn’t find any that I was excited about,” she said. For all the lipsticks she found, “As soon as I put the lipstick on my lips, it broke because it was so dry.” So she decided to make her own in her kitchen and started selling it on Etsy. 

Now, her brand Axiology is stocked at Credo Beauty and recently launched at Ulta through its Credo partnership. Axiology is one of a growing number of vegan beauty brands entering the market, many of which are highlighting their products during “Veganuary.”

Vegan beauty made strides toward going mainstream in 2020 — Ulta introduced “vegan” as one of the qualifications for its new Conscious Beauty program, while many new brands launching in the past year have been clear in declaring themselves vegan. Traditional beauty brands are embracing vegan beauty, as well. Aveda announced this week that it is reformulating its products to be vegan. Kat Von D, meanwhile, rebranded to KVD Vegan Beauty last year to amplify its vegan positioning. 

The moves are timely since 30% of Gen-Z consumers say they do not eat any meat. So far, over 440,000 people have signed the Veganuary pledge, which was created by a charity in England, to forego animal products for January, up from 400,000 last year. The pandemic is also increasing people’s interest in avoiding animal products, as the CDC says that three out of four new diseases originate in animals. Covid-19 is theorized to be animal-derived, and Ebola, SARS, MERS, bird flu and AIDS are also attributed to animals.

For brands that have long eschewed animal products, identifying as vegan has come to the forefront of their messaging. This month, 25-year-old Pacifica is highlighting on social media its new Vegan Collagen collection that it launched at the end of last year. Founder Brook Harvey-Taylor said that she has seen dramatic changes in the industry since she first launched the brand.

“We used to sit at the trade show and have to explain to people what vegan beauty meant,” she said. Now, the brand prominently displays “vegan” in its tagline and is growing its range of products with the word front-and-center. In addition to its new Vegan Collagen line, it has a Vegan Balm collection and will be launching a vegan hair-care line at Ulta in the spring. 

Founders noted that ingredients are now easier to come by, as suppliers offer more alternatives to popular ingredients, such as honey, beeswax, carmine, squalene and lecithin.

Vegan brands have adopted multiple initiatives to highlight their vegan credentials. Axiology donates to animal rights organizations, while Pacifica does livestreams with a farm sanctuary. Harvey-Taylor was inspired by her own time growing up on a farm in Montana. “I always loved our animals, and one day when I got a little older, it clicked for me that we were eating our pets,” she said. “We raised baby pigs, and they’d have to sleep in my room because it was so cold.” 

Vegan beauty has also undergone a dramatic rebranding from earthy to chic, over time. Skin-care and personal care brand Alder New York, for example, was started by former fashion designers. For Veganuary, the brand is doing a giveaway in partnership with other vegan brands including Act + Acre. 

“It’s really exciting how customer awareness and customer interest has really pushed the industry to innovate. That also trickles down into aesthetics,” said Nina Zilka, co-founder of Alder New York. “There was a point where it was very fringe and not necessarily appealing to me, as a designer.”

In addition to stylish branding, customers in search of vegan brands are looking for the brands they buy from to promote sustainability and clean ingredients. “If a customer is vegan, they’re also sustainably minded,” said Rodriguez, who noted that environmental sustainability is a major reason for going vegan. 

Axiology’s top-selling product is its three-in-one Balmie crayon, which comes wrapped in paper rather than a plastic tube. “People are just really, really into the zero-waste movement,” she said. “The top questions we get in our customer service emails are, ‘Where does your packaging come from? Is it recyclable?’”

Living Free

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2020 was a powerful reminder that we are all in this together, that our choices and actions have the power to protect us in a big way. October is known nationwide as Breast Cancer Awareness Month, an annual campaign to increase awareness of the disease. The reality still remains that every passing day a woman out there has to deal with this and has the burden to suffer in silence.  Join me in this Q&A as I share the story of one of the strongest women I know Lorenza Annino in the cause to help women to celebrate women journeys of strength and resilience.

When was the day you found out that you were diagnosed with breast cancer?

February 2014, in the checks I usually did, I was told that there was something suspicious, a simple crack in the areola and nipple. I thought it was nothing that serious, it looked like a dermatitis. My Radiologist told me that he suspected it was Paget’s disease, a rare form of carcinoma, with appearance similar to a psoriatic plaque or unilateral eczema of the nipple and areola. It derives from an epidermal extension of an underlying ductal breast cancer.

I was then advised to go to a Dermatologist. After 1 month of treatment with antibiotics and local creams and no results, I was asked to do a Biopsy which revealed what was diagnosed by the Radiologist, no one could see anything in both mammography and breast ultrasound. For this, I will never stop thanking him for his scrupulous attention to detail.

What was your immediate reaction to the news?

I felt the world collapse on me. The surgeon reassured me saying that it was an early stage tumor. I told myself that I could not allow this evil to destroy me but instead restore the serenity of my family.

How did it affect your life at that time?

I could not stand to think that my children and my husband had to see me psychologically on the ground. This would make me feel even more sick.I faced with my head held high everything that presented itself without being depressed.

Walk us through your process.

The process began with the first operation, quadrantectomy and followed by Radiotherapy.

In the following years I did the checks that were required of me but three years later in May 2017, the Tumor reappered in a more aggressive form. I was immediately told that it was necessary to proceed with a mastectomysurgery, 12cycles of Chemotherapy, hormonal therapy for the next 5 years. I do not know if I was so brave or so simply numb as I went to do chemo always with asmile on my lips. I kept thinking that despite everything I had to feel lucky. Others like me could not cure themselves so it pushed me even harder to win this battle. I had my moments of discouragement and worry. If I didn’t, I would not be human. I always pulled myself up though.

How did it affect the life of those around you?

They were all very supportive. The biggest support in all of this was my husband. His presence, his closeness,  his being always there and not needing to say anything because he already understood what I needed. The love of my children and my siblings who never left me alone.

What advice would you give to a woman going through the same experience?

The advice I would give is to never give up, always look forward and be positive. Crying leads to nothing. An important thing is prevention, because if today I am here to tell you about my experience, it is thanks to prevention. Prevention does not make you sick, but allows you to discover the disease in time and be able to fight it.

How has your life changed since then?

Today three years later I think that my life is better.I feel enriched because what I have suffered and passed has made me more humble. I take nothing for granted, I think that every day we live is a gift that the good God gives us, and we must be grateful for it.

Your Life motto.

My motto in life is always to see the glass half full and never half empty.

Thank you for reading through . Please Share with us your stories in the comment section below, let us all celebrate each other . After this is what beauty is about.

Did Someone Just Mention Fenty Beauty’s New Release?

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Since the company’s genesis in 2017 with “beauty for all” ethos, Fenty Beauty has followed through with their mission and consistently delivered great products and the coveted releases won’t be stopping anytime soon. 

From fundamental products like cream, blushes, and bronzers to more fun releases like, the famous body lava and shiny glosses. Fenty Beauty keeps pushing the boundaries of cosmetics. Fans asked and Fenty delivered. Our eyes are set on Fenty beauty ‘s new release.

The brand is launching its original Pro Filt’r foundation in powder form. From its mesmerizing packaging provided by Toly group and how rich this formula looks, it is reported that Rihanna has been perfecting the formula for the last three years. Described as “longwear” and “light-as-air,” the buildable, soft matte powder foundation will be available in 50 different shades. Talk about diversity, it’s meant to give blurred-looking skin with no flashback or creasing. 2021 is set to start off with a bang as we all cannot wait to set our hands on this beauty must have. Available December 26th.

6 Insane DIY Face Masks That Will Make Your Skin Glow This Season.

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We all deserve a little self pampering every once in a while and in this season especially. Here are 6 DIY face masks to make me time even better. Have fun.

Avocado Face Mask

1 Ripe Avocado
1 Egg White – room temperature
1 Tbsp Lemon Juice

Directions:

Avocado is one of the most prominent superfoods for the skin. Did you know that it can also be used for facials? Take advantage of the avocado’s vitamins and protein to moisturize your skin.

Ingredients: 

      1. Peel avocado and mash until there are no chunks.
      2. Mix avocado, egg white and lemon juice into a bowl.
      3. Apply to face and let sit for 30 minutes.
      4. Rinse well.

Honey Face Mask

This face mask is particularly good for scars and dark spots. It is also extremely easy to make.


Ingredients:

2 Tsp Raw Honey

1/2 Tsp Lemon Juice


Directions:

  1. Combine the lemon juice and honey.
  2. Apply the mixture to your face.
  3. Allow it to sit for 20-30 minutes.
  4. Rinse well.


Please note: Lemon juice is a relatively strong ingredient, it is best to limit the number of times you use this mask to 1-2 times per week.

Tomato & Cucumber Face Mask

Both tomato and cucumber are natural astringents which help tighten pores. Revitalize your skin with this simple 2-ingridient mask.


Ingredients:

1/2 Ripe Tomato

1/4 Cucumber


Directions:

  1. Wash and peel your cucumber.
  2. Blend it to a fine pulp with the tomato.
  3. Apply the mixture to your skin in a gentle circular motion.
  4. Let it sit for 15 minutes.
  5. Rinse well.

Almond Oil and Aloe Vera Face Mask

This mask is great for treating dry, flaky skin as well as moisturizing and hydrating.


Ingredients:

2tbsp Aloe Vera Gel
3tsp Almond Oil
1 Ripe banana


Directions:

  1. In a mixing bowl, mash a banana with a fork.
  2. Add the aloe vera gel.
  3. Stir until ingredients are combined.
  4. Measure in the almond oil.
  5. Mix thoroughly.
  6. Apply to cleansed skin.
  7. Let it sit for 15 minutes.
  8. Rinse well.

Coffee and Turmeric Face Mask

The main benefits of this mask are caffeine and antioxidants. Caffeine reduces inflammation, including puffy eyes, while the antioxidants help the skin for a better glow.


Ingredients:

1 Tbsp Instant or Ground Coffee
1 Tbsp Powdered Turmeric
1 Tbsp of Greek Yogurt


Directions:

  1. Mix all the ingredients together.
  2. Apply all over the face, including under the eyes.
  3. Let it sit for 20 minutes.
  4. Remove with a warm, damp towel.

Egg White Face Mask

A simple, effective mask to help shrink pores and prevent breakouts.


Ingredients:

1 Organic Egg


Directions:

  1. Cleanse face with warm water to allow pores to open.
  2. Break egg, separating white from yolk with the shell (passing yolk back and forth into shell halves).
  3. With clean hands, apply the egg white to your face, making sure not to get any in your eyes or mouth.
  4. Let it sit for 15 minutes.
  5. Rinse with warm water.

Enjoy self-care this season and Happy holidays.

How To Clean Your Makeup Brushes

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makeup brushes

Makeup Brushes

You are washing your face thoroughly, you religiously remove your makeup every evening, you moisturise your face accordingly, you eat a healthy diet. What are you doing wrong and why is your face acting up? Ever thought that it could possibly drawdown to your makeup brushes? I bet you missed this one out! Women apply makeup on a daily basis, and the majority of us use brushes either for hygiene purposes, contouring or simply to help achieve a flawless finish. Although many today still prefer to use their hands, we have to consider the bacteria which remains, especially given today’s current situation where hygiene is a top priority.

Cleansing of your makeup brushes is a crucial step which should be seen to at least once a week. Keep in mind what we don’t see does not necessarily mean that it is not visible,  brushes which are left out of negligence start to contain a build-up of bacteria, dirt and oils from our face which will be re-applied to our skin surface upon every use. This, in turn, starts to clog the pores further and cause those unwanted breakouts which we stress so hard to avoid.

YOU WILL NEED:

  • 1 and a half tablespoon dishwasher soap
  • 1 tablespoon surgical spirit or distilled white vinegar
  • A textured brush mat or hair comb
  • A Jar (I used a recyclable pickle jar)

STEP 1: Fill one-third of the jar with hot water.

STEP 2: Start putting the brushes in the jar carefully without damaging the bristles.

STEP 3: Leave the brushes in the jar for 30 – 40 minutes, make sure the brushes are up straight and not squashed!

In the meantime I suggest you do some exercises – do not open the fridge! 😉

STEP 4: Massage or comb thoroughly as I show you two methods below with a hair comb or brush mat.

STEP 5: Rinse and squeeze the water thoroughly and place the brushes on a towel to dry in a ventilated area. The brushes need approximately 24hours to dry properly.

We encourage you to start following these steps, to frequently clean your makeup brushes in 5 easy steps.

Let us know if it has helped your skin at all. Alternatively, what are your DIY makeup cleansers that you do at home?

Sustainable Beauty – How to Use Less Plastic

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Sustainability is an issue almost all industries are facing today- including the beauty industry.

Being sustainable means meeting the needs of today without damaging tomorrow. With the way the world is, people are becoming more and more environmentally conscious and are trying to live a more sustainable lifestyle, making sustainable beauty the solid way forward.

People want products to be sustainable- meaning the packaging is plastic free, and natural resources come from sustainable farms that do not use chemicals that are harmful to the environment.

However, for a lot of companies shifting towards plastic-free packaging has turned out to be more difficult and expensive than it seems. Luckily, there are affordable brands that are environmentally conscious while still being of high quality. There are also multiple ways we can act consciously without spending a fortune.

Support Environmental Conscious brands

Lush is probably one of the first brands that come to mind when we talk about sustainable beauty. With their “Lush Green Policy”, they contribute to saving the environment in various ways such as using recycled materials for their packaging and using green transport for distribution.

Courtesy of the brand

Opt for glass packaging

Tata Harper is another environmentally conscious brand as their packaging is made of glass as opposed to plastic. Their products are also free from toxins and synthetic chemicals which are bad for the environment (not to mention for our skin).  Being a sustainable brand entails endless research and development in all stages of production to ensure the end product isn’t one that will not have any nasty consequences on the planet.

Courtesy of the brand

Upcycle

The Art of Reusing, as most of us know, is key when it comes to living a sustainable life. More and more brands are offering the service to refill your empty makeup containers. Be sure to check if this service is available before throwing away your empty bottles and tubes! If you can’t find a store that does refills, don’t worry as YouTube has your back! There are countless video tutorials online which show you innovative ways to upcycle your stuff. Other videos include getting the most out of the bottom of your lipstick- which most would be surprised by how much there is to save.

As consumers, we have the responsibility of living as sustainably as we can.  Luckily companies are making it easier for us to do so! Numerous people have also taken to the internet to display innovative ways makeup containers and bottles can be reused as something else.  Nothing beats using beauty products with a clear conscience!

Do you agree that the future of cosmetics is Sustainable Beauty? Let us know what you think!

Best Biodegradable Wipes You Should Buy Right Now

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A cleanser, a flannel or muslin cloth, and fresh water are the winning combination when it comes to washing your face thoroughly, but there are situations when that isn’t possible — like when you don’t have easy access to clean running water when you’re camping, at a festival, travelling, or in hospital. On those occasions, you may need to use a cleansing wipe or baby wipe to clean yourself. The good news is, you can minimise the harmful environmental effects of these wipes by opting for those that are biodegradable and eco-friendly.

Biodegradable wipes will help reduce the incredible amount of wipes that are clogging sewers, piling up in landfills, and washing up on beaches around the world, putting marine life at risk. Pick your favourite, then check out more ways to make your beauty routine more eco-friendly. And remember: never flush wipes, even when they’re biodegradable — bin or compost them.

Beauty Kitchen Abyssinian Oil Sustainable Beauty Wipes

Image Source: Holland and Barrett

Beauty Kitchen Abyssinian Oil Sustainable Beauty Wipes (£6 for 30 wipes) go one step further than being biodegradable by being compostable. They remove makeup, gently cleanse, and hydrate skin with Abyssinian oil, which is rich in intensely hydrating omega-9 fatty acids.
Suitable for all skin types, they’re made from organic cotton and 100% natural ingredients.

Neal’s Yard Remedies Organic Facial Wipes

Image Source: Feel Unique

Neal’s Yard Remedies Organic Facial Wipes (£6 for 25 sheets) are cleansing and moisturising with soothing aloe vera and lavender. They’re certified organic by the Soil Association. They’re gentle enough for daily use to remove makeup and impurities.

Yes to Cotton 100% Cotton Comforting Facial Wipes

Image Source: Feel Unique

Yes to Cotton 100% Cotton Comforting Facial Wipes (£4 for 25 wipes) cleanse, soothe, hydrate, and protect ultra-sensitive, allergy-prone skin thanks to the cottonseed oil that that helps prevent irritation.

Formulated with 98% natural ingredients (and no parabens, SLS, or silicones), they’re partly made from cotton t-shirt manufacturing scraps, which helps save energy, water, and greenhouse gas emissions.

Klorane Makeup Remover Wipes With Cornflower

Klorane Makeup Remover Wipes (£7.50) are 100% biodegradable and come with added cornflower to soothe the skin (and give the wipes a gentle floral scent).

The Body Shop Vitamin E Gentle Facial Cleansing Wipes

Image Source: The Body Shop

The Body Shop Vitamin E Gentle Facial Cleansing Wipes (£7 for 25 wipes) provides an all-in-one cleanse, tone and moisturise with protective vitamin E, moisturising wheat germ oil, and Community Trade olive oil from Italy. They’re suitable for all skin types and gentle on skin.

Lancer Makeup Removing Wipes

Image Source: Harrods

Lancer Makeup Removing Wipes (£32 for 30 Wipes) are made from biodegradable, non-irritating bamboo fibres infused with aloe, cucumber, marshmallow extract, and vitamin E. They’re oil-free and pH balanced.

Botanics All Bright Cleansing Facial Wipes

Image Source: Boots

These wipes are made from wood-based cellulose fibres with no plastic and should break down in 6 months. Botanics All Bright Cleansing Facial Wipes (£3.50) are also free of parabens, phthalates, mineral oils, alcohol, and SLS.

Burt’s Bees Sensitive Facial Cleansing Towelettes with Cotton Extract

Image Source: Feel Unique

Burt’s Bees Sensitive Facial Cleansing Towelettes with Cotton Extract (£6 for 30 wipes) remove makeup, dirt, and oil while toning your skin. They soften and soothe with cotton extract, rice extract and aloe.

They’re 99.1% natural, FSC certified, allergy/dermatologist/ophthalmologist tested, fragrance-free, suitable for sensitive skin, and gentle enough for daily use.

Bioderma Sensibio Wipes

Image Source: Feel Unique

Bioderma Sensibio Wipes (£7 for 25 wipes) gently remove makeup and impurities with micellar solution to cleanse and allantoïn to soothe. They’re suitable for all skin types, especially sensitive, and can be used twice daily. They’re free from alcohol, parabens, and phenoxyethanol.

Eyeko Mascara Off Wipes

Image Source: Space NK

Eyeko Mascara Off Wipes (£6 for 10 Wipes) are made with 100% cotton and contain humectants to moisturise. Aloe vera and olive oil help soothe and smoothe the eye area, while allantoin helps decrease under-eye puffiness, and grapefruit refreshes. You can use the wipe as a cold press to the eye to help loosen eye makeup. They’re free from parabens, sulphates, and phthalates.

RMS Beauty Ultimate Makeup Remover Wipes

Image Source: Space NK

RMS Beauty Ultimate Makeup Remover Wipes (£15 for 20 wipes) are infused with coconut oil to cleanse, tone, rehydrate, nourish, and soften skin, while gently removing makeup, dirt, and impurities. They’re suitable for all skin types, including sensitive skin. They can be used to soothe shaved or sunburnt areas and can help reduce the appearance of blemishes.

Simple Biodegradable Cleansing Wipes

Image Source: Tesco

Simple Biodegradable Cleansing Wipes (£2, originally £4 for 25 Sheets) are made from soft, renewable plant fibres, sustainable wood pulp, purified water, and vitamins B5 and E. They cleanse, remove makeup, and unclog pores while hydrating skin. They’re unscented, contain no artificial perfumes, are dermatologically tested and approved, and suitable for sensitive skin.

How Lipstick was born?

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Lipstick History
Lipstick History

Since the dawn of prehistoric times, humans always had the need to distinguish themselves among others. Clothes, shoes, tools, jewellery and cosmetics were the first ways we managed to do that, but lipsticks and facial paints were one of the most noticeable ways to change our appearance.

Modern fashion could not be what it is today without the presence of lipsticks. In our latest report, you can find how lipstick was born, how it travelled through the ages and the impact on today’s’ society.

Subscribe for the latest report and find out all the relevant information collected in one place.

GIVEAWAY! Win a ‘Pina Colada Bath &Body Cocktail Collection’

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Pina Colada Bath & Body Collection
Pina Colada Bath & Body Collection

Hello there,
We are conducting a survey to understand sustainability in the beauty community. The results of this study will be sent to cosmetic brands in an effort to share with them your honest opinion about how to improve your experience with applying your beauty products. We would very much appreciate if you could kindly take a minute to fill in our survey. Click enter to participate, every opinion counts!
Oh! did we mention that by entering our survey you will have the chance to win a full  ‘Pina Colada Bath & Body Cocktail Collection’?
Try your luck… 😉


Deadline: 30th April 2021

Stay safe 

Lots of love

CLICK HERE to participate!

‘I see skincare campaigns that are using makeup, and it makes me mad’: Huda Kattan on why the beauty industry needs to change its toxic unrealistic standards

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“If we don’t start speaking up then we are selling 100% lies and that’s bullshit.”

Huda Kattan, Founder and Chairman of Huda Beauty has made an emotional and feminist call to arms to the beauty industry in time for International women’s day on her YouTube channel, asking them to join her in effecting change regarding the toxicity of unrealistic beauty standards that have been imposed on women both the industry and society as a whole.

She is personally committing to not using filters on any of her @hudabeauty Instagram account that has 48 million followers, in order to give an example of transparency and agrees with the  new ruling that brands should have to disclose any filters that are used on their ads. “I would go further” she says. “I see skincare campaigns that are using makeup, and it makes me mad, there should be a disclaimer on all social media platforms, including Snapchat – they should be asking, Has this photo been altered? And there should be a box to tick if it has been. Likewise with surgery, if an influencer has had Botox or filler and is advertising skin care or makeup, this should be stated.”

Huda herself has always been open about having Botox and fillers, but feels there should be a more official way of measuring this when advertising beauty, to ensure that customers aren’t buying into unrealistic and unachievable aesthetics via a product.

Huda tells GLAMOUR exclusively that this plea comes after a lifetime of feeling “frustrated and mad for a long time” she has spoken out in the hope of “sparking some change. She acknowledges she has been “part of the problem”, having joined the army of other influencers and beauty lovers who regularly photoshopped her images. “I felt for a while that I’ve been photoshopping my images too much. I tried to address this in 2018 when I posted an image and GIF showing me before and after photoshopping. It didn’t land well though. I got a lot of negative comments criticising me for not looking perfect. There was no ‘You go girl’ It was like, ‘Ew’”. Now, she’s going for it again.

Does she think #Metoo has changed the way we now think of ourselves as women and view others and therefore people will be more receptive to this messaging? “Yes, there was a shift around #MeToo. Before it was just us little people not really feeling we could stand up to what we knew was wrong. And social media has fueled a lot of fires on so many levels social media has negatives but this has been a blessing.”

For her personally, the shift came around the launch of her skincare brand, Wishful, “I realised I had to walk the walk” and there needs to be a realness in the beauty industry.” She was photographed with no makeup on for the campaign launch “I had to push through it, feeling vulnerable, but I’ve never been the same since.” She has, she says “always battled with feeling ugly, from a young age. A combination of criticism from her extended family for being “too dark” on the one side and being the only family of Middle Eastern Arabic descent background in her home town in Tennessee. “I felt unaccepted on every front. I felt worthless. Beauty was something I really wanted to make me feel different.”

Once her business started taking off and she had investors, she thought she would finally feel accepted by her family, by society “But then I had to think, why am I looking externally for validation?’

There is, she now acknowledges, both a power in wearing makeup but also a toxicity that needs to be addressed. “Makeup makes you feel great, But it’s also covering who you are. It’s an armour.”

Her second biggest issue is that the industry is being driven by profit rather than what is right and true when it comes to women’s self worth “I don’t think enough about money. Some of my products lose money but if I love them I won’t drop them. I interview a lot of marketing people and when I ask, what’s your product development strategy been in other companies? I’m shocked to hear them say, “Firstly we identify how much money we want to make, and then figure out which product will make us that money.” Something’s wrong here. Instead, people should be thinking about what do women actually want, first, not money first?.”

Ultimately, she concludes, change has to happen. “This narrative has to stop now. We need to democratise beauty. We need for everyone to own their own standard of beauty. We have to all be held accountable and be authentic. I’m a mom, I worry about my daughter and the beauty industry that we are shaping for her future, if we don’t start speaking up then we are selling 100% lies and that’s bullshit. I wish I’d had someone to stand up for this when I was younger. It would have changed my life.”

Huda reveals more on her ‘F**K Toxic Beauty Standards’ campaign here.

At-home hair dye: The very best for a glossy, vibrant colour

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Dye It Yourself.

Over the past year, we’ve become master banana bread bakers, skilled house decorators, obsessive plant parents, and… our very own at-home beauty therapists.

True, some of our endeavours have been more successful than others – there’s nothing like waxing your own crotch for the first time to make you appreciate the salon – but in general, we’ve become a lot more open to learning new tricks.

Case in point: home hair dye has surged, unsurprisingly, with more of us dipping our toe into DIY. Not all of us will have come out victorious (step one: know your limits. A drastic dye job is best left to the professionals). But for those looking at basic upkeep and minimal maintenance –like covering roots and refreshing your existing hair colour – the success stories have been far more encouraging.

Luckily, the science behind at-home formulas has come a long way in recent years, meaning it’s possible to achieve glossy, vibrant colour for a fraction of the cost of an in-salon appointment.

To help make DIY dyeing that little bit easier, we caught up with the king of colour, Josh Wood, colourist and founder of Josh Wood Colour and Atelier, to reveal the three most important home hair dye tips.

1. Get the best consultation you can

First up, before you even consider adding a box dye to your basket, get some expert help. If you don’t feel comfortable seeking advise in the salon, there are online options too. “Self-selecting in the home hair colour aisle can leave people confused. I was really keen to change that with the Josh Wood Colour expert online consultation,” reveals Josh whose haircare range includes professional at home hair dye. So do a bit of research online, or get in touch with your usual colourist to see if they can offer guidance.

2. Don’t overdo it

If you’re looking for a whole new look, leave it to the professionals. Josh warns: “Drastic colour changes like highlights and  balayge simply won’t work at home because they require skills and expertise.” If you’re thinking of revamping your dark hair into a platinum blonde, it might be best to hold fire (playing with bleach when you don’t know what you’re doing can mean irreversible damage on hair). Instead stick to enhancing and touching up the colour you currently have, or if you’re already blonde you can play around with bright colours much more easily as they’ll show up better.

3. Aftercare is crucial

While salon colour changes usually come hand-in-hand with aftercare treatments, when it’s just you and a box of colour, it’s super important to change your haircare regime accordingly. “Use a shampoo and conditioner that is suited to the colour and texture of your hair and to the tone that you want to protect from fading,” says Josh.

Have you tried out an at -home hair dye job? Share with us your experience?

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